Saturday 7 December 2013

The Role of a Media Director

A director is the person who controls the visual and sound aspects of a product by interpreting a producer/writer’s idea. They are employed by broadcasters or work doing freelance to work closely with everyone in the department in order to produce something close to the original idea. Directors often have previous experience in production and/or post production as: researchers, script editors, story editors or even directing or producing. They may also have worked as runners, 1st and 2nd assistants or production managers before pursuing their career as a director.

The most important skills required in being a director are: interpreting the writer’s or producers vision to a real product. They should know visual and audible effects and how to use them appropriately and effectively. In addition, they must know all the technical and creative techniques in order to produce work of a high standard. The best directors are able to combine effective communication with their team with creative intuition. They need to be able to carry this off whilst being precise with the detail, work methodically and logically in a stressful environment, have knowledge of the entire production process, lead and motivate others, budget the project and work to the standards that are required by the producers.

To become a director, you can do this through experience in the industry, as no educational or training qualifications are required. Previous experience is useful, although knowledge of the industry and processes are absolutely essential.

CATEGORY: MEDIA

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